This Article describes principles and a practice to support individual creative activity in software development. It shows how significant the visual means of development are, by which any insufficient information is supplemented, and an impact on the person’s short term memory is reduced. The framework conditions of a dominant idea of a creative human factor are determined, namely, personal experience, comfort and availability heuristic. For the purpose of localization in a single visual data context, a creative and contextual form is proposed that serves for various possible information elements to be placed therein and further recorded, and this gives rise to a creative insight of another solution. An example of how such software system is implemented, and a sample for an algorithm developed by it are presented. A description is given for an Eureka software model that supports a developer’s creative process activity. The scientific novelty of this Article is methodological principles and a practice to support an individual creativity comfort in software development. In circumstances where data losses are neutralized, and thus the total volume of appropriate information is increased, the reduction of an impact on the developer’s short term memory is achieved, which leads steadfastly to acceleration of solutions and to improvement of their quality.